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The Automotive market is changing fast. Innovation around autonomous, electrification and mobility has disrupted the industry and shows no signs of slowing down. Consumer demands change every day, from wanting more connected cars to greater levels of safety. And governments are creating new regulations daily to support global trends for a greener society.
In addition to this, Software now holds a place as the most critical component in new vehicles. Software is used through apps in vehicles that are connected to consumers, in the sensing technologies supporting autonomous, in electrical/electronics, and embedded systems to name a few. It’s everywhere from a chip in the car, to a stop light in a city’s infrastructure. Compounding matters is that everyone from start-ups to technology powerhouses in the market are now competing with traditional OEMs and Suppliers for head-to-head competition for automotive leadership.
The result? Complexity. And while the automotive market has always been complex, it is nothing compared to today. Vehicle development is more complex than anyone could have imagined. To address this, it will take a process revolution supported by an integrated Model Based Systems Engineering (MBSE) approach. The Siemens MBSE approach, Software & Systems Engineering, enables automakers to manage their systems in ways that allow them to start integrated and stay integrated. The result is the ability to develop the complex vehicles your customers demand, and governments require. In other words, drive the change that changes driving.
