In order to respond to fast-changing consumer needs, consumer packaged goods companies need to be more and more adaptive and act in a more agile way to sustain market share. Integrated Manufacturing Operations is one of the key levers to overcome this challenge.
Product portfolios are becoming more and more complex, containing many product variations mainly driven by micro-segmentation to gain market share.
This adds complexity to the manufacturing process, leading to a situation where information on how to execute manufacturing operations becomes more critical and error-prone.
