Case Study: Hyper Personalization Line to Meet Consumer Trends

On-Demand Webinar | 26 minutes

From traditional FMCG manufacturing to Hyper-Personalization

From traditional FMCG manufacturing to Hyper Personalization

As consumers demand more personalized products, it is inevitable the CPG industry would need to morph to be relevant.

The Hyper-Personalization Line (HPL) is created to address this, where customer can tailor their purchase according to their preference – focusing on personalized filling of products and customization of orders in brownfield plants or in-house distribution centres equipped with digital connectivity capabilities.

Learn how the HPL can help high mix, high speed, and varying volume production.


Mr. Rick Chua
Senior Development Manager, Advanced Remanufacturing and Technology Centre (ARTC)

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