Plano, Texas, 17 June 2014

Siemens and TCS Help Streamline Business Processes for Custom-built Products

Siemens, and Tata Consultancy Services (TCS), (BSE: 532540, NSE: TCS), a leading IT services, consulting and business solutions organization, today announced ETO2Win, a new joint software and services solution for automating complex Engineer-to-Order (ETO) processes. ETO2Win leverages TCS’ domain expertise and Siemens’ Rulestream™ software, developed by its product lifecycle management (PLM) business. ETO2Win is designed to capture, manage and reuse corporate intellectual property to automate engineering processes for manufacturers. ETO2Win addresses business challenges faced by ETO manufacturers by streamlining business processes associated with custom-built products, improving proposal accuracy and win rates, and enhancing the predictability of costs, margins and on-time delivery.

“Siemens’ powerful ETO software technology, combined with TCS’ proven ETO process framework, provides our customers with an enterprise level solution for accelerating sales and order engineering processes for custom products,” said Caroll Jarvis, vice president, Global Alliance Sales, Siemens PLM Software. “This innovative software and services approach has created a comprehensive solution that reduces implementation time and risk, ultimately yielding a faster return on our customers’ PLM investment and helping to improve the bottom-line.”

A large and growing number of manufacturing industry segments, including power generation, HVAC (heating, ventilation, and air conditioning), fluid flow technologies, heavy equipment, machinery, and the automotive and aerospace supply base employ ETO business processes. The increasing demand for customized or customer-specific product configurations creates a common set of challenges for these companies. There is constant competitive pressure for ETO manufacturers to increase the number, accuracy and win rate of their bids, while reducing order engineering lead time and optimizing resource utilization in manufacturing.

Rulestream addresses the unique challenges faced by ETO manufacturers with a comprehensive solution spanning sales, engineering and manufacturing. By capturing engineering knowledge and using it to automate key business processes across the enterprise, ETO2Win, with Rulestream and TCS’ ETO process framework and best practices, streamlines the inquiry-to-quote and order-to-release processes for even the most complex products, enabling manufacturers to sell according to their engineering and manufacturing capabilities.

“The ETO2Win solution is a great example of our partnership with Siemens to deliver high value PLM solutions that provide maximum customer benefit,” said Reguraman (Regu) Ayyaswamy, Global Head, Engineering and Industrial Services, TCS. “For more than 25 years, TCS’ expertise in product development, distribution, migrations, systems integration, and industry solutions, combined with Siemens’ industry leading technology, has created significant value for our joint customers.”

For further information on the Siemens PLM Software and TCS alliance, visit

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About Siemens PLM Software

Siemens PLM Software, a business unit of the Siemens Industry Automation Division, is a world-leading provider of product lifecycle management (PLM) software, systems and services with nine million licensed seats and 77,000 customers worldwide. Headquartered in Plano, Texas, Siemens PLM Software helps thousands of companies make great products by optimizing their lifecycle processes, from planning and development through manufacturing and support. Our HD-PLM vision is to give everyone involved in making a product the information they need, when they need it, to make the smartest decision. For more information on Siemens PLM Software products and services, visit

About Siemens Industry Automation Division

The Siemens Industry Automation Division (Nuremberg, Germany) supports the entire value chain of its industrial customers – from product design to production and services – with an unmatched combination of automation technology, industrial control technology, and industrial software. With its software solutions, the Division can shorten the time-to-market of new products by up to 50 percent. Industry Automation comprises five Business Units: Industrial Automation Systems, Control Components and Systems Engineering, Sensors and Communications, Siemens PLM Software, and Water Technologies. For more information, visit

Note: Siemens and the Siemens logo are registered trademarks of Siemens AG. Rulestream is a trademark or registered trademark of Siemens Product Lifecycle Management Software Inc. or its subsidiaries in the United States and in other countries. All other trademarks, registered trademarks or service marks belong to their respective holders.