Stephen M. (Steve) Bashada is senior vice president of Industry Strategy for Siemens PLM Software, a business unit of the Siemens Industry Automation Division.

Steve and his team are responsible for capturing vertical industry-specific PLM requirements and best practices and for defining the company’s industry strategy and solutions, as well as providing Industry packaging and delivery across Industry segments.

Prior to his current role, Bashada served as vice president of Teamcenter – a position he assumed in 2001 following the merger of Engineering Animation, Inc. (EAI) and Unigraphics Solutions. He continued in this position through subsequent acquisitions and mergers that led to the formation of UGS, which became Siemens PLM Software when it was acquired by Siemens in 2007.

Bashada joined EAI in December 1998 as the director of marketing and was promoted to vice president of marketing in August 1999. He was named vice president and general manager of Open Enterprise Visualization Solutions in November 1999, assuming responsibility for development, marketing, and business operations. While at EAI, Bashada played a key role in the positioning of EAI's visual enterprise process management solutions, development of the marketing and development organizations, and the launch of a variety of collaboration and visualization solutions.

Prior to joining EAI, Bashada served as the President of the Applications Development Division of Sterling Software, and as senior vice president of operations for KnowledgeWare, a $160 million company. In this position, Bashada was in charge of product development, marketing, customer support and training. He also worked for 10 years with Amdahl Corp. in the sales support, development, and telecom network solutions departments.

Bashada earned his bachelor’s degree in business administration from Georgia State University.

關於 Siemens PLM Software

西門子工業自動化事業部旗下機構 Siemens PLM Software 是全球領先的產品生命週期管理（ PLM ）軟體和服務廠商，在全球有 71,000 個客戶，約 700 萬套裝機量，總部位於美國德克薩斯州普萊諾市。以開放式的解決方案與企業協同工作，幫助他們將更多的創意轉換為成功的產品。欲瞭解關於 Siemens PLM Software 產品和服務的更多資訊，請造訪網站www.siemens.com/plm。

關於西門子工業自動化事業部

西門子工業自動化部門 (位於德國紐倫堡) 是自動化系統、工業控制和工業軟體領域的全球領導者。該部門的產品組合範圍非常廣，從用於製造和流程工業的標準產品，到涵蓋完整汽車生產廠和化工廠自動化的整體工業部份的解決方案。作為一個領先的軟體供應商，工業自動化部門可以為製造商優化整個增值鏈 - 從產品設計和開發到生產、銷售和各種維護服務。西門子工業自動化部門在全球共有約 33,000 名員工 (9月30日)， 2010 會計年度的總銷售額達 62 億歐元。www.siemens.com/industryautomation

關於西門子工業領域

西門子工業業務領域(總部位於德國埃爾蘭根)是世界領先的環保型生產、交通運輸和建築技術供應商。憑藉集成式自動控制技術和綜合性的工業專用解決方案,西門子在工業與基礎設施領域提高了客戶的生產能力、效率和靈活性。在 2010 財年(統計截止日期:2010年11月30日),西門子工業部門的營業收入總計約為302 億歐元(不包括歐司朗公司)。截止2010年9月底,西門子工業部門的的員工總數約為164,000 名(不包括歐司朗公司)。 www.siemens.com/industry