Stephen M. (Steve) Bashada is senior vice president of Industry Strategy for Siemens PLM Software, a business unit of the Siemens Industry Automation Division.

Steve and his team are responsible for capturing vertical industry-specific PLM requirements and best practices and for defining the company’s industry strategy and solutions, as well as providing Industry packaging and delivery across Industry segments.

Prior to his current role, Bashada served as vice president of Teamcenter – a position he assumed in 2001 following the merger of Engineering Animation, Inc. (EAI) and Unigraphics Solutions. He continued in this position through subsequent acquisitions and mergers that led to the formation of UGS, which became Siemens PLM Software when it was acquired by Siemens in 2007.

Bashada joined EAI in December 1998 as the director of marketing and was promoted to vice president of marketing in August 1999. He was named vice president and general manager of Open Enterprise Visualization Solutions in November 1999, assuming responsibility for development, marketing, and business operations. While at EAI, Bashada played a key role in the positioning of EAI's visual enterprise process management solutions, development of the marketing and development organizations, and the launch of a variety of collaboration and visualization solutions.

Prior to joining EAI, Bashada served as the President of the Applications Development Division of Sterling Software, and as senior vice president of operations for KnowledgeWare, a $160 million company. In this position, Bashada was in charge of product development, marketing, customer support and training. He also worked for 10 years with Amdahl Corp. in the sales support, development, and telecom network solutions departments.

Bashada earned his bachelor’s degree in business administration from Georgia State University.

关于 Siemens PLM Software

西门子工业自动化业务部旗下机构Siemens PLM Software是全球领先的产品生命周期管理（PLM）软件与服务提供商，在全球拥有71,000个客户，近700万装机量，总部位于美国德克萨斯州的普莱诺市。Siemens PLM Software以开放式的解决方案与企业协同工作，帮助他们将更多的创意转换为成功的产品。欲详细了解Siemens PLM Software的产品和服务，敬请访问： www.siemens.com/plm.

关于西门子工业自动化业务部

西门子工业自动化集团（总部位于德国纽伦堡）在全球自动控制系统、工业控制系统和软件领域处于领先地位。其产品系列包括：从制造和过程工业的标准产品，到涵盖整个自动化生产设施与化工设备的全行业解决方案。作为一家领先的软件供应商，西门子工业自动化部门优化了制造商的整个增值链——从产品的设计与开发，到生产和销售、乃至全系列的维修服务；该部门在全球拥有大约33,000 名员工（截止2010年9月30日）；2010 财年，部门取得了 62亿欧元的销售收入。www.siemens.com/industryautomation

关于西门子工业领域

西门子工业业务领域（总部位于德国埃尔兰根）是世界领先的环保型生产、交通运输和建筑技术供应商。凭借集成式自动控制技术和综合性的工业专用解决方案，西门子在工业与基础设施领域提高了客户的生产能力、效率和灵活性。在 2010 财年（统计截止日期：2010年11月30日），西门子工业部门的营业收入总计约为302 亿欧元（不包括欧司朗公司）。截止2010年9月底，西门子工业部门的的员工总数约为164,000 名（不包括欧司朗公司）。www.siemens.com/industry