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Research indicates that more than 50 percent of all product introductions fail because they do not meet customer requirements. Understanding the voice of the customer (VOC) and applying a holistic approach to understanding and implementing complex systems and products is a crucial part of any product development initiative.
Requirements-gathering activities and a systems engineering approach to product development are two of the strongest discriminators in determining marketplace success. Best-in-class companies are 4.5 times more likely to work closely with customers to identify needs and problems than poorer performing peers. To turn an idea into a profitable reality, you must align final implementation with functional requirements and customer needs, while balancing other factors such as regulations, quality, cost, capacity, etc.
Are you thinking big? To accelerate development, reduce risk, and ensure compliance, you must determine and document the correct set of requirements − and you must consider them in the context of the whole, integrated system (environmental, mechanical, electrical, software, manufacturing, etc.). You can avoid costly, last-minute corrections and non-conformance problems by planning the subsystem in the context of the whole.
Once you’ve established the correct set of requirements, how do you manage and communicate them? Do you use documents, spreadsheets or requirements tracing tools? Are your requirements isolated in standalone applications, or are they available to the enterprise?
Teamcenter allows you to create and communicate the correct set of requirements to downstream decision-makers. Powerful systems engineering tools allow you to define the entire cross-domain systems design, and then simulate and analyze its performance before the creation of physical prototypes. Leveraging this shared knowledge and common view of the system, global design teams and supply chains can continually refine and optimize their portion of the solution without negatively impacting the overall performance of the product.
Teamcenter provides all individuals and functional teams across the supply chain with visibility into each requirement, system definition, and subsystem interface − and the decision support knowledge behind them − throughout the lifecycle. By aligning decisions with strategy and implementation, your company can deliver products that respond to the VOC, lower implementation risks, and meet delivery schedules, as well as achieve revenue, performance and quality targets.
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