View DemoResearch indicates that more than 50 percent of all product introductions fail because they do not meet customer requirements. Voice of the Customer (VOC) research is a crucial phase in any product development initiative.
Requirements-gathering activities are one of the strongest discriminators in determining marketplace success. If you work for a best-in-class company, you are 4.5 times more likely to work closely with customers to identify needs and problems than your poorer performing peers. To turn an idea into a profitable reality, you must align functional requirements with customer and market needs, balancing requirements like regulations, quality, cost, capacity, etc.
Are you thinking big? To determine the correct set of requirements, you must consider them in the context of the whole integrated system (environmental, mechanical, electrical, software and manufacturing, etc.). You can avoid costly, last-minute corrections and problems by planning the subsystem in the context of the whole.
Once you’ve established the correct set of requirements, how do you manage and communicate them? Do you use documents, spreadsheets or requirements tracing tools? Are your requirements isolated in standalone applications, or are they available to the enterprise?
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Teamcenter allows you to create and communicate the correct set of requirements to downstream decision-makers. Powerful systems engineering tools allow you to define the whole cross-domain systems design, and requirements management communicates that system design throughout the enterprise.
Teamcenter provides all individuals and functional teams with visibility to each requirement, and the knowledge behind it, throughout the lifecycle. By aligning decisions with strategy, your company can deliver products that respond to the voice of the customer, achieving revenue, performance and quality targets.