Formula, Package and Brand Management
Centrally manage complete product information
View Video
In today’s environment, you find yourself faced with new technical and marketing challenges to compete in a global market. You struggle with how to coordinate global development, contain costs and standardize where possible, while meeting the need for product variation demanded by the market and your consumers.
Historically, product-related formula, packaging, artwork and brand information have been stored in documents and standalone information systems scattered across the organization. To meet the demands of today’s market, companies are turning to central management of this information and related processes. In fact, best-in-class companies that have adopted this central management strategy are nearly three times more likely to meet product revenue and cost targets than their lower performing peers.
Drive productivity and performance
Teamcenter brings formula, package, and brand knowledge management into the whole product lifecycle management (PLM) process:
- Artwork management
- Brand management
- Formula management
- Packaging management
- Recipe management
- Specification management
Teamcenter provides you with an end-to-end solution for linking discrete and formulated product development with packaging, artwork, brand information and assets. As your organization leverages the benefits of data and process alignment among these historically disparate functional areas, you can realize gains in speed, productivity, cost-efficiency, compliance and new product success.
Key Capabilities and Benefits
Formula, Package and Brand Management Solution Capabilities
- Management of brand information, characteristics, communications, analyses, and assets
- Flexible brand hierarchy definition
- Complete recipe management
- Formula management including integration with popular formula authoring tools
- Management of all packaging and artwork information and processes
- Embedded requirements, packaging briefs, and regulatory information
- Integration with package and artwork authoring tools
- On-demand visualization at any stage of the lifecycle
- Support for global, regional, and plant specific variations
- Global specification management with configurable formats
Formula, Package and Brand Management Solution Benefits
- Improve productivity with formula, packaging, artwork, and brand information unified with the rest of the enterprise
- Deliver products on time, with confidence, by linking formulated product and packaging components to delivery schedules, process workflows, and validated business goals
- Enable global collaboration through a single, unified source of product information
- Reduce process inefficiencies by facilitating concurrent cross-functional processes
- Eliminate costly recalls by embedding requirements and regulatory information across your lifecycle processes
- Respond quickly and accurately to change
- Reduce costs through standardization and accurate re-use of packaging and artwork components, ingredients, raw materials, and branding information
- Enable brand growth by driving global consistency and efficiency for everyone who interacts with the brand
